Paul Larrieu, II | Demand Generation and Management Consulting

Effectively managing marketing campaigns takes serious talent and bulletproof project management skills. But none of it means anything if you can’t produce results.

Here’s a list of some of the events I’ve managed along with a corresponding image gallery to the right. Pictured in order:

  • 2014 OTC (Offshore Technology Conference) with exhibitor HB Rentals
    • Project GoalsBrand Awareness, Lead Generation, and Customer Retention
    • Project Details: 50’x40′ exhibit booth, 3-day event, over 100,000 attendees
    • Project Results: 424 contacts captured
    • (1) image shown – exhibit booth
  • 2015 Ellucian Live Conference with exhibitor PeopleAdmin
    • Project Goals: Brand Awareness, Lead Generation, and Customer Retention
    • Project Details20’x20′ exhibit booth, 3-day event, over 8,400 attendees
    • Project Results: 283 leads captured
    • (1) image shown – exhibit booth
  • 2015 PeopleConnect Conference with conference host PeopleAdmin
    • Project Goals: Lead Generation and Customer Retention
    • Project Details3-day Client Conference hosted by PeopleAdmin for its’ users
    • Project ResultsSaw a 25% positive increase in overall customer health
    • (1) image shownmain ballroom
  • 2015 CUPA-HR Annual Conference & Expo with exhibitor PeopleAdmin
    • Project Goals: Brand Awareness, Lead Generation, and Customer Retention
    • Project Details10’x20′ exhibit booth, 3-day event, over 1,000 attendees
    • Project Results: 33 leads & 177 new contacts
    • (3) images shownexhibit booth, sponsored head shot lounge, and head shot lounge makeup area
HB-1024x683.jpg 086-1-1024x864.jpg PeopleConnect-Day-2-19-1024x683.jpg JCP_9694-1024x681.jpg JCP_9709-1024x681.jpg JCP_9698-1024x681.jpg